Denim reimagined.

Denim reimagined.

Diverting denim waste from landfills and repurposing it to create something truly unique. No new cotton grown. No new fabric dyed. We’re just putting great denim to good use, so it can serve you well for years to come.

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Wrangler x Beyond Retro Heritage Shirt
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Wrangler x Beyond Retro Regular Straight Jean
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Wrangler x Beyond Retro Icons Jacket
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Wrangler x Beyond Retro Reworked Short
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Where there’s denim, there’s possibility. In collaboration with Beyond Retro, Wrangler Reborn is diverting denim waste from landfills and repurposing it to create something truly unique that challenges how the world thinks about upcycling. At the center of this new collection? Jackets, shirts, jeans, and shorts made with circularity in mind for more meaningful choices in how we express ourselves on the daily. No new cotton grown. No new fabric dyed. We’re just putting great denim to good use, so it can serve you well for years to come.​