Seeding Soil’s Potential
Building Soil Health
At Wrangler, our supply chain doesn’t begin with fabric or cotton. It begins with the land itself.
While cotton cultivation practices typically disturb and degrade the soil, an emerging set of farming practices build the soil's capacity to function as a vital ecosystem and sustain plants, animals, and humans.
In Wrangler's first ever position paper report, "Seeding Soil’s Potential," we summarize the research on soil health in cotton production which finds there is both economic and environmental value in building healthier soil.