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Rich heritage. Uniquely yours.

Wrangler celebrates the details. From seams to rivets, we've held our denim to the same high standards since 1947.

Heritage Style Revived

This new collection introduces true-to-our-heritage pieces designed with hand-crafted distressing, a broken-in feel, and the same iconic details you've come to count on.

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Rodeo Watch Pocket

Rodeo Watch Pocket

Fashioned by the famous tailor 'Rodeo Ben' Lichtenstein, this pocket securely stores small items.

Rear Guard

Rear Guard

Our folded ridge seams create a downward lip that combines classic denim character and built-in utility.

Seven Belt Loops

Seven Belt Loops

Wrangler's seven belt looped jean first debuted in 1947 and ensures belts stay securely in place.

Fully-Felled Outseam

Fully-Felled Outseam

We use a specialty machine to craft extra-durable seams that sit flat against your leg for lasting comfort.

Rope Logo

Rope Logo

Our rope logo signature is the ultimate icon of jeanswear. A symbol of action and the outdoors.

W Stitch and Patch

"W" Stitch and Patch

Our "W" stitch and patch stand for "Western Wear" and signal true, top-quality denim.

Flat Rivets

Flat Rivets

Secure construction and refined style. Our flat rivets deliver both without damaging other surfaces.

Rodeo Watch Pocket

Fashioned by the famous tailor 'Rodeo Ben' Lichtenstein, this pocket securely stores small items.

Rear Guard

Our folded ridge seams create a downward lip that combines classic denim character and built-in utility.

Seven Belt Loops

Wrangler's seven belt looped jean first debuted in 1947 and ensures belts stay securely in place.

Fully-Felled Outseam

We use a specialty machine to craft extra-durable seams that sit flat against your leg for lasting comfort.

Rope Logo

Our rope logo signature is the ultimate icon of jeanswear. A symbol of action and the outdoors.

"W" Stitch and Patch

Our "W" stitch and patch stand for "Western Wear" and signal true, top-quality denim.

Flat Rivets

Secure construction and refined style. Our flat rivets deliver both without damaging other surfaces.

Discover Enduring Heritage and Style

Men's Jeans

Vintage Style 13MWZ

The Original. These tried-and-true Cowboy Cut jeans speak heritage style thanks to hand-distressing.

Shop Shop His Jeans
Men's Heritage Distressed Jeans
Women's Heritage Distressed Jeans

Women's Jeans

Vintage Style 0936

The timeless Cowboy Cut slim fit jean has been distressed and sanded by hand for a broken-in, unique look and feel.

Shop Shop Her Jeans
Women's Heritage Distressed Shorts

Women's Shorts

Vintage Style 0936

One of a kind, our Cowboy Cut jean hand crafted into shorts, then distressed and sanded for a well-worn feel.

Shop Shop Her Shorts
Women's Distressed Shorts
Women's Distressed Jeans